Hospice Community Relations Representative
Hospice Community Relations Representative
Description Location: Hospice Pruitthealth Wilkes, Charlotte area JOB PURPOSE: Asales professional whose primary function is to develop early and appropriatereferrals by creating and sustaining business partnerships with referralsources. KEY RESPONSIBILITIES: • Demonstrationof the principles of the sales process in a health care environment. • Ability tomanage a territory, to conduct sales calls and presentations, and to generatereferrals by building long term business relationships. • Ability todevelop clinical knowledge base to support sales activities. • Ability toeffectively communicate both verbally and in writing with the differentdisciplines in the health care field. • Reliableand appropriate transportation required. • Ability toidentify and develop new referral sources. • Develop,implement and evaluate quarterly and annual territory plans, strategies andactions to achieve negotiated goals. • Developbusiness relationships by making effective sales contacts and presentations. • Maintainprofessional and clinical competence. • Buildrelationships with the United Home Care staff teams to ensure the establishmentof effective communication with referral sources and the staff teams. • Performsother duties as required by supervisor. • Analyzeterritory, establish sales goals, and write sales plan. • Identifyterritory assumptions which may influence the achievement of sales goals. • Identifykey referring physicians. • Identifykey referring personnel in hospital, nursing homes, and managed careoperations. • Identifyexisting relationships with competitive Home Care organizations, hospitals,nursing homes and physicians. • Determinevulnerabilities of competitive relationships and set targets. • Identifycase management, HMO, PPO, insurance companies and other payer referralsources. • Obtaininput from Administrator & staff team regarding plan development andimplementation. • Developspecialty markets and plan of action. • Communicatewritten plan to Executive Director of Sales and Community Relations developmentCoordinator. • Monitor,evaluate and adjust the plan as needed. • Evaluateperformance against the plan. • Completeand submit activity reports as requested by Community Relations DevelopmentCoordinator. • Developplan for accounts management with input from staff teams. • Establishobjectives for each call and evaluate results. • Implementstrategies and actions which include effective sales calls, presentations, anduse of collateral materials. • Coordinateefforts with Administrator. • Support andparticipate in promotional activities. • Personallycontact old and new referral sources. • Plan dailyactivities to effectively and efficiently manage time and maximizeproductivity. • Completecall reports. • Involvemanagement when necessary. • Documentand report complaints and service related issues. • Readclinical journals. Read sales and professional journals. Read internalinformation, policies, publications, bulletins, etc. • Attendrelevant meetings and events in the community & United Home Care Office. • Join andparticipate in appropriate organizations and associations. • Assesstraining needs with Community Relations Development Coordinator and develop awritten plan to enhance knowledge and skills. • Implement,modify and evaluate the written plan for self-development. CB Qualifications MINIMUM EDUCATION REQUIRED: Bachelor degree, preferred MINIMUM EXPERIENCE REQUIRED: Five (5) years’ experience in Healthcare Sales/Marketing or any equivalent combination of experience and training which provides the required knowledge, skills and abilities. MINIMUM LICENSURE/CERTIFICATION REQUIRED BY LAW: ADDITIONAL QUALIFICATIONS: (Preferred qualifications) • Attendance – must maintain timely, regular attendance. • Punctuality. • Professional appearance. • Communicates well with patients/residents/clients and family members providing warm and friendly greeting and an approachable attitude to families, visitors, patients/residents/clients and responds to expressed concerns while displaying a helpful, caring demeanor. Answers questions when appropriate in a professional manner. KNOWLEDGE, SKILLS, ABILITIES: • Participate in center/agency surveys (Licensure / JCAHO) and any subsequently required reports. • Attend and participate in continuing educational programs to keep abreast of changes in your field as well as to maintain current license/certification, as required. • Attend and participate in mandatory inservices. • Honor patients/residents’ rights to fair and equitable treatment, self-determination, individuality, privacy, property and civil rights, including the right to wage complaints. • Comply with corporate compliance program. • Report job-related functions/tasks that involve occupational hazards including exposure to blood and body fluids and others as necessary. • Follow established safety regulations, to include fire protection & prevention, smoking regulations, infection control, etc. • Follow established safety procedures when performing tasks and/or working with equipment. • Perform other related duties as necessary and as directed by supervisor. Job: Administrative Primary Location: South Carolina-Ladson Schedule: Full-time Shift: 1st Shift Job Posting: Jan 5, 2021, 6:48:06 AM